Valid Reason Shopping List
If you need to touch base with your pipeline, here some valid reasons to contact your database:
- Weekend results in the area
- New listing in the area / street
- Discussion of off market opportunities
- Sale in your street
- Invitation to open homes
- Buyer missed out (reverse marketing letter)
- Quarterly median prices – overall statistics
- Discuss a point (linking) that you have previously talked to them about in the past
- Auction result
- Invitation to auction
- Numbers through a home open something that is similar to theirs
- New development and how it could potential holiday
- Have a great holiday (relationship with them)
- Market events – sprint market
- Property looks great, painted front fence, how is the rest of the preparations going
- Local news stories
- Text message – quick update on a result
- Maintenance on properties – holiday rentals etc
- New listing
- Interest rate updates and market confidence
- Anniversary of their purchase
- Weekly buyer email – anyone that’s selling
- Reviews from your clients (Testimonials)
- Seasonal information – spike of holiday home buyers, expats,